“B-Well” Campaign Taps Locals to Promote Mental Health, Happiness



Local health agency Beach Cities Health District, in partnership with BeachLife Festival, invites residents to join their “B-Well” campaign to spread happiness during these challenging times. B-Well offers the community free mental health tools, encouraging videos, celebrity livestream performances, virtual events, chances to win prizes and more.


Each week, B-Well will offer tips to help increase mental well-being and happiness, focused on a different theme each month.  February will feature Gratitude, March will focus on Bravery and April will wrap up the program with Connection.


Each month’s theme will culminate in a livestream show with live music performances, special guests and prizes, to be broadcast for free on the Facebook and YouTube pages for both Beach Cities Health District and BeachLife Festival.


“This pandemic has gone on longer than any of us thought it would, causing a great deal of stress and anxiety for many people. It’s important to know the signs if someone is struggling, including yourself, and how to help others or get help that you might need. The B-Well campaign invites community members to connect with others and boost their mental health,” says Tom Bakaly, CEO of Beach Cities Health District. “We hope residents will take advantage of these resources and virtual events.”


Various local and national musicians, athletes and artists have joined B-Well — upcoming guests include musical artists Lisa Loeb, Kevin Sousa, Latch Key Kid, Wais Katubadrau and Olivia Pucci.  Also featured will be Olympic stars Steve Lewis and Eric Fonoimoana, pro surfer Morgan Sliff, photographer Bo Bridges and local chef Marc Dix, among others.


Allen Sanford of BeachLife Festival adds,  “During this time of heightened safety concerns with both COVID and its side effects on our Community, BeachLife Festival couldn’t think of a better partner to start addressing these concerns proactively, and we look forward to the B-Well program, as well as many more, as our relationship expands looking to the next festival.”


A full schedule of all B-Well virtual events, videos and live online musical performances can be found on the B-Well website at https://www.bchd.org/bwelltogether.


Join the B-Well movement through Facebook (@beachcitieshealth @beachlifefest) and Instagram (@beachciteshealth @beachlifelifefestival) and be a part of the conversation using #BWellTogether. See you at the livestream shows!


Schedule of February Events

  • 1-6, 2021:  Gratitude Part 1:  What are you grateful for? Featuring musician Wais Katubadrau and others
  • 7-13:  Gratitude Part 2: Zen Zone:  Where do YOU find your Zen? Featuring Pro Surfer Morgan Sliff
  • 14-20:  Gratitude Part 3:  Rocking the Thank-You’s with Rock Painting
  • 21-28:  Gratitude Part 4:  Practicing Kindness and Compassion, featuring Olympic Volleyball Gold Medalist, Eric Fonoimoana
  • Thursday, Feb. 25, 6-7 p.m.:  LIVESTREAM SHOW featuring performances by Wais Katubadrau and Olivia Pucci 
  • Saturday, Feb. 27, 11 a.m. – 12:30 p.m.: Live Virtual Mental Health & Happiness Workshop  



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