Buy YouTube Subscribers: Is it Worth for Your Channel in 2021?

YouTube is the second most visited social media platform with 2 billion + active user logins every month, and only 15.3% of the total traffic comes from the United States (Source: alexa.com). The growth trajectory is showing no signs of slowing down anytime soon.

As a YouTuber, I’m sure you dream about directing most of the traffic towards your Channel. But, alas, if you are starting, you will witness slow growth, which often can be demotivating. 

Don’t you wish there was a way to increase your subscriber? – As it turns out, there is, and NO, we are not here to convince you to buy YouTube subscribers

In this article, we have made a list of some time-tested methods that can help you get real YouTube subscribers – people who will like, comment, share, watch and engage with your videos in every possible manner. You can get all of it without paying a dime.

Let’s dive in.

 

What Does You Target Audience Need? 

If you want to get more YouTube subscribers, you have to produce content they want. You can’t just wake up one day and start producing videos without knowing if it will make a big splash among your audience or not. You have to start by understanding your viewer’s needs and pain points and later move to content creation.

We understand that it can prove troublesome to know what your viewer needs when you are new in the game. When faced with such a predicament, it is always a good idea to look at your competitors. Identify the types of videos your rivals produce that get the most views, likes, and comments – this will serve as an insight into what kind of content your audience prefers consuming.

You can also look at your analytics; As days go by, YouTube collects information about your users and their behavior which can be helpful when you produce your future content.

 

How to get more Subscribers on YouTube 

  1. Produce a Channel Trailer 

Once you set up your YouTube channel, you have to earn your first subscriber by effectively promoting your Channel via a trailer. 

Your channel trailer adorns the top section of your home page and is programmed to play automatically to new visitors who have yet to press the subscribe button. 

The trailer should do the job of introducing and highlighting everything that happens on your channel to a new audience. 

Keep it simple; you don’t necessarily have to create footage as they do it in Hollywood – but, apart from being informative, your trailer should also be straightforward enough that a first-time visitors know what they are getting if they choose to subscribe to your channel.

 

  • Create Your Channel Profile

I am sure you put in a lot of effort to create your channel trailer, but at times it is not enough to get more YouTube subscriber to your Channel – what can you do then? 

You have an ‘About’ section on your channel homepage, which is ideal for pitching your Channel to new arrivals. You can highlight important details like the type of videos you produce and include targeted keywords that will help users understand what your Channel is all about – this is similar to how you optimize a video by placing specific phrases in your description.

For example, let’s say a user’s search is related to “digital marketing”, and if you have optimized your about page for this specific keyword, then there are high chances that your Channel will show up as a search result.

 

  1. Design Attractive Thumbnails 

Thumbnails appear together with the title when your video shows up as a search result, but you don’t have to be an expert to know why the former is more impactful than the latter when you want more subscribers.

You have to maintain a particular theme for all your video thumbnails because by doing that, you make it easier for your viewers to spot your content, among others. 

YouTube by default picks a thumbnail for each of your video uploads, but we recommend designing one from scratch.

You don’t necessarily have to be a graphic expert; there are many free designing software like ‘Canva’ available that lets you whip up an attractive looking thumbnail in no time. Of course, if you have the budget, you could hire a professional to design a thumbnail for you – websites like “freelancer” and “Upwork” are an excellent place to start.

A jaw-dropping thumbnail will not only compel viewers to click on your videos but, if done carefully, can also help in your branding efforts.

 

  1. Partner With Other Channels and Brands 

The idea behind this method is simple: you collaborate with other creators that create content similar to ones to make, with the hope of gaining exposure to your partner’s audience base and vice versa. 

This idea has gained traction in recent times because when users see you collaborating with a creator they already follow, they find it easier to trust you and won’t hesitate to turn into your subscriber – if done right, this is a sure-fire way to get more YouTube subscribers to your channel.

If you want to succeed, your groundwork has to be solid. It would be best to find a partner for collaboration whose interests and goals align with yours perfectly.

 

  1. Utilize Cards 

In the past, YouTube annotations had the centre stage when YouTubers wanted to link more content on their videos. Since 2019, YouTube has put a stop to this feature because of its disruptive nature.

Now, YouTube has presented you with something called ‘cards’ that pop up anytime during your video. YouTubers use this feature to promote their custom playlists, other videos, channels, website or product links and even to conduct polls.

For each of your videos, YouTube allows you to place five cards with custom text, calls to action or visual graphics. 

These strategies work great whether you chose to buy YouTube subscribers or you don’t. 

 

  1. Ask the Audience to Watch More of Your Content 

People turn into your subscribers only after you convince them that they can receive quality content from your channel. For their final decision, your audience will likely need to watch many of your videos. How can you do that? – Well, here ‘Playlists’ come to your rescue.

Playlists allow you to organize your videos according to a specific theme or topic, thus making it easier for your viewers to find and watch more of your content. 

From a YouTube SEO perspective, you can optimize your playlist for specific phrases to show up as results for a user’s search query. There are several keyword research tools available in the market that you can use to identify the volume, search trend and level of competition for your targeted keyword.

Do bother creating playlists when you are just starting as a YouTuber – you can’t do much with the limited content you have. But as you start growing and videos start piling up on your Channel – you can use the feature to group your creations.

The playlist gives you enough control to dictate what your viewers will watch next. When your audience encounters your playlist, they are less likely to watch content from another channel. A user would even end a YouTube session from one of your videos – which is a plus point because the YT algorithm gives high promotional priority to these channels.

 

  1. Request Viewers for Their Subscription

Do you think everyone that watches your videos are your subscriber? – not necessarily. But the fact that they bothered watching your content in the first place means you have a chance to convert them eventually. 

What can you do on your part? – well, it would help if you asked them to subscribe.

In your videos, find the right moment to ask them to subscribe to your Channel – also, do not forget to attach the benefits. For example, you could say something like this – “If you want more tips and tricks on Facebook ads, then be sure to subscribe and press the bell icon so you do not miss any future updates”. 

While the tactic of asking viewers to subscribe does the trick, overdoing it can often backfire. To get more YouTube subscribers, we have seen creators nag users at the start, during their videos, and at the end – this is a practice that you should avoid at all costs. You come off as irritating or condescending, and users don’t feel like associating with your Channel anymore. Abstain from asking until you reach your videos’ end; this move has worked for many successful YouTubers.

 

Maintain Consistency If You Want to Get More YouTube Subscribers 

Every Channel across YouTube follows a specific theme to the dot. They make use of similar fonts, colours, formats throughout their videos. They also create content specific to their niche.

Even one of the most successful individual content creators named ‘PewDiePie’ does not sway away from his original branding in all of his videos. 

Your audience has no free time to thoroughly examine who you are and what you do on your Channel. Did you think they subscribe immediately after watching one of your videos? – well, they do not. People subscribe because they expect similar content from you shortly. Branching out into other areas without having a significant brand presence with your niche will not do you any good.

Think of YouTube as a marathon and not a race. It would be best if you had the patience to make it big on the world’s most famous video sharing platform. As you take your first baby steps, you need to have a solid plan in place. Know who your audience is – what they expect from you – how you will present yourself and your Channel – how you will get your message across.

In the beginning, you can go out on a limb and assume what your audience expects from you. But as time passes and you start receiving the initial flow of traffic to your Channel. You may want to look at metrics that YouTube has gathered in analytics – these are numbers associated with your audience. You will get valuable insights that will help you determine what is working for you and what is not. Use the data to optimize your future content marketing strategy.

 

We sincerely hope that you gained some value from our article on “Get YouTube Subscribers by Simply Not Buying Them”.

Do not forget to share it with others.

 

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