Understanding the Instagram Algorithm – And How to Use it to Your Advantage
The Instagram algorithm is one of the most studied algorithms on the internet. Of course, the company itself would never come out and reveal the inner workings of the systems that power their platform.
Because they know that while this might seem beneficial to an extent for the users, it will also lead to numerous people taking advantage of critical weaknesses in the algorithm and using it towards their malicious ends.
For this reason, the inner workings of the Instagram platform remain a secret. This, however, hasn’t stopped avid users of the platform from figuring out significant vital aspects of the Instagram system.
Below are a few of the critical features of the Instagram algorithm that you can use to your advantage and build a large following with.
- Starting Out
There is no secret in the fact that the Instagram algorithm is usually harsh for those starting. With a new account, you barely reach anybody, don’t get the recognition you feel your content deserves, and most importantly, you can’t even make it to the top of hashtag results or the explore page.
This is why, on the whole, starting on Instagram is usually the most challenging part. It is also why you must give your all when you find yourself in this part of the process.
Among some of the methods you can employ to give yourself a boost in the beginning include performing targeted like and comment actions to get users to notice you, optimizing your hashtags, following people in hopes that they may follow you back, or buy real Instagram followers from sites like Famoid.
You have to be careful not to go to the extreme with these, though, as they may seem like spam and get your account temporarily or permanently disabled.
- Relationship
The relationship has always been a critical factor of Instagram’s success, even before the platform itself started to place significant emphasis on it. It makes sense that the more you build actual relationships with people, the better you’ll be at getting through to them.
Nowadays, building solid relationships and interactions on Instagram has become even more paramount, thanks to the fact that the algorithm itself now takes it under consideration to determine whether or not your posts hit explore and reach even more people.
- Consistency
Consistency is vital on Instagram, just like it is in life. Having an exact cut posting time and frequency ensures that your followers, and the Instagram algorithm itself, knows what to expect from you and when.
Posting consistently also ensures that you have a loyal follower base with a consistent engagement rate, all of which go a long way to determine your posts’ eventual reach and viral potential.
- Collaboration
Finally, the last tip on our list of using the Instagram algorithm in your favor is collaboration. This is another one of the processes that make logical sense outside of Instagram and are also helped by the algorithm.
It makes sense that when you collaborate with others, you get to make something better and reach their audiences and yours.
Add this to the fact that the algorithm itself favors collaborations, and you have a winning formula that is effective now and promises to remain so for the foreseeable future.